Salam is a digital marketing strategist, fueled by coffee and a desire to make B2B user experiences less boring.
What app comes to mind when you hear the word “viral“? If there’s an app that’s broken all previous records of popularity and engagement for audiences worldwide, it has to be TikTok. With over 1 billion active users and 2.6...
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On September 2016, an app was launched using two names; Douyin in China and TikTok for the rest of the world. The concept was to build a platform for sharing short, entertaining videos. But ByteDance, the parent entity, had no...
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Snap, and your audience is gone. With an attention span shorter than a goldfish (just 8 seconds), your audience is making decisions faster than you can say “homepage.” And you know what’s hurting your business more than your toughest competitor?...
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