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About The Brand
SupplyGrocery Is the Progressive Online Grocery Store, All Focused To Cater The Demanding Needs Of Grocery For The Local Market In Pakistan. They Have Partnered with Multiple Grocery Shopping Marts at Various Level to Accommodate the Diverse Local Market’s Need.
mission
YEAR - 2017 |
ROLE - SMM |
TYPE - SMM |
Campaign objectives
Being a new brand in the market, the objective of Supply Grocery Facebook campaign was to:
Boost brand activation
Increase brand engagement
Build brand following and network
Generate new business leads
Social Strategy
Use the Facebook paid campaign feature to achieve the core campaign objectives with the target audience of urban cities, between the ages of 18 and 60.
Execution
An informative and engaging ad banner Facebook Campaign running on and off from May 2017 to September 2017.
Multiple designs, banners, and content variations.
Budget & Schedule
Lifetime Budget: PKR 30,000.00
Ad Schedule Duration: May 19th 2017 till Sep 1st 2017
Optimization for Ad Delivery: Page Likes + Lead Generation
Targeted Location: Pakistan (Lahore, Rawalpindi Punjab; Islamabad Islamabad Capital Territory)
the results
Supply Grocery Facebook Page
Total Likes: 9,791
Total Reach: 66,892
Total Views: 47,000
Total Shares: 30+
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