Case Study
Play Entertainment

PLAY is an entertainment and lifestyle channel geared towards the youth of today. It allows users to watch entertaining programs that engage audiences, challenges norms, shares new perceptive and inspires change.

About The Brand

Page for which Facebook advertisement Lead Generation Campaign runned

mission

YEAR - 2017

ROLE - SEO

TYPE -

SEO

01/05

Objectives

To improve the client's weak online reputation on Google.

To improve the ranking of the targeted keywords and increase website traffic.

02/05

SEO Strategy

Achieve client's objectives by fixing technical and performance errors, and improve keyword ranking.

03/05

Execution

Re-design client's website to meet web standards and fix all web technical errors to optimize the website.

Improve online reputation and brand credibility on Google S.E.R.P, create backlinks and social channels.

Improve keyword ranking and increase website traffic using on-page and off-page SEO activities.

04/05

Budget & Schedule

05/05

Results

Total Reach: 2,358

Total Impressions: 2,566

Total Leads: 3

Total Allocated Budget: $100

Total Expense: $81.93

Cost Per Result: $11.97

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